{"id":12471,"date":"2024-07-16T03:22:13","date_gmt":"2024-07-16T03:22:13","guid":{"rendered":"https:\/\/imsfund.com\/?p=12471"},"modified":"2024-07-16T03:22:13","modified_gmt":"2024-07-16T03:22:13","slug":"why-morgan-stanley-analysts-doubled-apple-iphone-predictions","status":"publish","type":"post","link":"https:\/\/imsfund.com\/index.php\/2024\/07\/16\/why-morgan-stanley-analysts-doubled-apple-iphone-predictions\/","title":{"rendered":"Why Morgan Stanley Analysts Doubled Apple iPhone Predictions"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p><a href=\"https:\/\/www.entrepreneur.com\/business-news\/apple-wwdc-iphone-ipad-changes-apple-intelligence-ios-18\/475404\">Apple<\/a> entered the <a href=\"https:\/\/www.entrepreneur.com\/business-news\/apple-talking-to-google-about-putting-gemini-ai-in-iphones\/471310\">AI<\/a> game last month with Apple Intelligence, a suite of new features designed to bring AI straight to <a href=\"https:\/\/www.entrepreneur.com\/business-news\/apple-iphone-7-settlement-how-to-make-a-claim-by-deadline\/474668\">iPhone<\/a>, <a href=\"https:\/\/www.entrepreneur.com\/business-news\/apple-event-new-ipad-pro-looks-acts-like-a-macbook-air\/473782\">iPad<\/a>, and <a href=\"https:\/\/www.entrepreneur.com\/business-news\/apple-expected-to-unveil-m3-chip-for-mac-at-scary-fast\/464275\">Mac<\/a> screens. <a href=\"https:\/\/www.entrepreneur.com\/business-news\/will-apple-ai-convince-you-to-upgrade-your-old-iphone\/475459\">Apple&#8217;s AI has a catch<\/a> though: it only works on the newest iPhones and it could be the reason why millions of iPhone users with older models seriously think about upgrading, say Morgan Stanley analysts.<\/p>\n<p>Morgan Stanley analysts named Apple a top-pick stock on Monday, after which Apple shares jumped to an all-time high, per <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2024-07-15\/apple-is-top-pick-at-morgan-stanley-as-ai-seen-driving-iphone-ipad-upgrades\">Bloomberg<\/a>. Apple Intelligence is a &#8220;clear catalyst&#8221; for iPhone upgrades and will enable Apple to sell nearly half a billion iPhones in the next two years, analyst Eric Woodring stated.<\/p>\n<p>Apple Intelligence is <a href=\"https:\/\/www.apple.com\/newsroom\/2024\/06\/introducing-apple-intelligence-for-iphone-ipad-and-mac\/\">expected<\/a> to come out this fall for the iPhone 15 Pro and 15 Pro Max \u2014 older iPhones will not have access to Apple&#8217;s AI. The update offers AI-generated emojis, a smarter Siri, and direct access to <a href=\"https:\/\/www.entrepreneur.com\/business-news\/are-apple-iphones-getting-free-chatgpt-new-details\/475616\">ChatGPT<\/a>, though some <a href=\"https:\/\/www.entrepreneur.com\/business-news\/apple-likely-rolling-out-best-siri-ai-features-in-2025\/476773\">anticipated Siri AI upgrades<\/a> may arrive next year.<\/p>\n<p><b>Related: <\/b><a href=\"https:\/\/www.entrepreneur.com\/business-news\/apple-wwdc-iphone-ipad-changes-apple-intelligence-ios-18\/475404\"><b>Apple Is Expanding What The iPhone Can Do. Here&#8217;s What&#8217;s Changing Right Away.<\/b><\/a><\/p>\n<p>&#8220;We believe that there is record level of pent-up demand entering the iPhone 16 cycle later this year,&#8221; Woodring noted, adding that Apple Intelligence delivers &#8220;unique-to-the-Apple-ecosystem&#8221; value.<\/p>\n<p>Morgan Stanley <a href=\"https:\/\/www.reuters.com\/technology\/apple-gains-after-morgan-stanley-calls-stock-top-pick-ai-efforts-2024-07-15\/\">previously forecasted<\/a> that Apple would sell around 230 million iPhones in the same time frame, making the new prediction more than double the previous one.<\/p>\n<p>Apple is also uniquely positioned to be the AI &#8220;base camp&#8221; for its customers, &#8220;just as it has done for digital content (iPod) and social media (iPhone),&#8221; <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2024-07-15\/apple-is-top-pick-at-morgan-stanley-as-ai-seen-driving-iphone-ipad-upgrades\">wrote<\/a> Morgan Stanley analyst Ananda Baruah.<\/p>\n<p><img decoding=\"async\" alt=\"\" class=\"lazyload\" loading=\"lazy\" role=\"presentation\" src=\"https:\/\/assets.entrepreneur.com\/images\/misc\/1721072576_Tim-Cook-GettyImages-1169791934.jpg?width=1000\" style=\"height:667px; width:1000px\" width=\"1000\" height=\"667\"\/><i><sup>Apple CEO Tim Cook waves to customers before they enter Apple&#8217;s 5th Avenue store. (Photo by Drew Angerer\/Getty Images)<\/sup><\/i><\/p>\n<p>Other analysts at different firms have made similar predictions. Wedbush Securities analyst Dan Ives told <a href=\"https:\/\/www.reuters.com\/technology\/apples-ai-push-could-reinvigorate-iphone-sales-customers-look-upgrade-2024-06-11\/\">Reuters<\/a> in June that more than 15% of existing iPhone users could buy the new iPhone Apple is expected to release this fall.<\/p>\n<p><b>Related: <\/b><a href=\"https:\/\/www.entrepreneur.com\/business-news\/apple-iphone-x-homepod-airpods-vintage-soon-obsolete\/476548\"><b>Apple Labels These 3 Iconic Products &#8216;Vintage,&#8217; and Soon-to-Be &#8216;Obsolete&#8217;<\/b><\/a><\/p>\n<p>Ives estimated that 270 million iPhone users have not bought a new model in the past four years.<\/p>\n<p>More than <a href=\"https:\/\/www.statista.com\/statistics\/382260\/segments-share-revenue-of-apple\/\">half<\/a> of Apple&#8217;s overall revenue in the second quarter of 2024 came from iPhones; Apple has <a href=\"https:\/\/www.counterpointresearch.com\/insights\/us-smartphone-market-share\/\">the majority<\/a> of the market share for smartphones in the U.S.<\/p>\n<p>At the time of writing, Apple was the largest company in the world with a <a href=\"https:\/\/companiesmarketcap.com\/\">$3.584 trillion<\/a> market cap. <a href=\"https:\/\/www.entrepreneur.com\/business-news\/microsoft-ai-ceo-anything-on-open-web-fair-use-for-training\/477030\">Microsoft<\/a>, <a href=\"https:\/\/www.entrepreneur.com\/business-news\/nvidia-ceo-huang-said-no-to-amd-deal-using-apple-strategy\/476760\">Nvidia<\/a>, <a href=\"https:\/\/www.entrepreneur.com\/business-news\/mark-cuban-issues-warning-after-his-google-account-is-hacked\/476046\">Google<\/a>, and <a href=\"https:\/\/www.entrepreneur.com\/business-news\/amazon-prime-day-14-billion-in-sales-expected-record-high\/477134\">Amazon<\/a> followed.<\/p>\n<p><b>Related: <\/b><a href=\"https:\/\/www.entrepreneur.com\/business-news\/warren-buffett-learned-a-lot-about-his-iphone-this-week\/474010\"><b>Warren Buffett Had to Work From His iPhone After Telephone Lines Went Down at Berkshire Hathaway: &#8216;I&#8217;m Glad We Didn&#8217;t Sell All of Our Apple&#8217;<\/b><\/a><\/p>\n<\/p><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.entrepreneur.com\/business-news\/why-morgan-stanley-analysts-doubled-apple-iphone-predictions\/477142\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apple entered the AI game last month with Apple Intelligence, a suite of new features designed to bring AI straight to iPhone, iPad, and Mac screens. Apple&#8217;s AI has a catch though: it only works on the newest iPhones and it could be the reason why millions of iPhone users with older models seriously think [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":12472,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"fifu_image_url":"https:\/\/assets.entrepreneur.com\/content\/3x2\/2000\/1721072529-Tim-Cook-GettyImages-1169791934.jpg?format=pjeg&auto=webp","fifu_image_alt":"","footnotes":""},"categories":[9],"tags":[],"class_list":["post-12471","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/posts\/12471","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/comments?post=12471"}],"version-history":[{"count":1,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/posts\/12471\/revisions"}],"predecessor-version":[{"id":12473,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/posts\/12471\/revisions\/12473"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/media\/12472"}],"wp:attachment":[{"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/media?parent=12471"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/categories?post=12471"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/tags?post=12471"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}