{"id":12678,"date":"2024-08-02T11:26:17","date_gmt":"2024-08-02T11:26:17","guid":{"rendered":"https:\/\/imsfund.com\/?p=12678"},"modified":"2024-08-02T11:26:17","modified_gmt":"2024-08-02T11:26:17","slug":"italian-olympian-giorgia-villa-cheese-sponsorship-goes-viral","status":"publish","type":"post","link":"https:\/\/imsfund.com\/index.php\/2024\/08\/02\/italian-olympian-giorgia-villa-cheese-sponsorship-goes-viral\/","title":{"rendered":"Italian Olympian Giorgia Villa Cheese Sponsorship Goes Viral"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>There&#8217;s nothing cheesy about getting a sponsorship!<\/p>\n<p>Italian Olympic gymnast <a href=\"https:\/\/www.instagram.com\/p\/CTEnO13qas4\/?hl=en\">Giorgia Villa<\/a> is going viral after photos resurfaced of her holding wheels and wedges of parmesan cheese. The 21-year-old was sponsored by Parmigiano-Reggiano from 2021 to 2022.<\/p>\n<p><b>Related: <a href=\"https:\/\/www.entrepreneur.com\/business-news\/how-much-do-olympic-athletes-earn-when-they-medal-in-paris\/477872\" target=\"_self\" rel=\"noopener\">How Much Do Olympic Athletes Earn When They Medal in Paris?<\/a><\/b><\/p>\n<p>Photos show Villa performing gymnastic moves over the wheel, such as handstands and skills on the balance beam.<\/p>\n<p>&#8220;Since I was a child I&#8217;ve always loved this amazing product, a symbol of excellence and Italian culture, and since today being able to collaborate with them makes me extremely proud and excited to face future challenges,&#8221; she wrote in a translated caption on Instagram.<\/p>\n<blockquote class=\"instagram-media\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CNKoDvtDCmC\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"\/>\n<blockquote class=\"instagram-media\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/Ckk0vAnqR-t\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"\/>\n<blockquote class=\"instagram-media\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CTEnO13qas4\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"\/>\n<p>Though the partnership has ended, Parmigiano-Reggiano said in a statement <a href=\"https:\/\/people.com\/italian-olympic-gymnast-giorgia-villa-old-parmigiano-reggiano-photos-go-viral-8687472\">to <i>People<\/i> <\/a>that the partnership makes sense because many athletes find the cheese to be a &#8220;totally natural energy boost&#8221; and, of course, a tasty snack.<\/p>\n<p>&#8220;The Parmigiano Reggiano Consortium is always thrilled when the Italian team members, especially when so young, achieve such extraordinary results, and has always been sensitive to the world of sports,&#8221; the company told the outlet.<\/p>\n<p>Naturally, the internet can&#8217;t get enough of the campaign.<\/p>\n<blockquote class=\"twitter-tweet\">\n<p>Italian gymnast, Giorgia Villa, is sponsored by Parmigiano Reggiano and this just might be the most jealous I&#8217;ve ever been of a brand sponsorship.<\/p>\n<p>Parmesan people, if you&#8217;re listening, I don&#8217;t even need money, just pay me in cheese wheels. <a href=\"https:\/\/t.co\/qxWKRzxVMi\">pic.twitter.com\/qxWKRzxVMi<\/a><\/p>\n<p>\u2014 Zoe Scaman (@zoescaman) <a href=\"https:\/\/twitter.com\/zoescaman\/status\/1818775864752198122?ref_src=twsrc%5Etfw\">July 31, 2024<\/a><\/p><\/blockquote>\n<blockquote class=\"twitter-tweet\">\n<p>Theres an italian gymnast out here being sponsored by cheese. CHEESE. The ultimate dream.<\/p>\n<p>Where the hell did I go wrong in my life?<\/p>\n<p>\u2014 Jen (@ForgettingJenM) <a href=\"https:\/\/twitter.com\/ForgettingJenM\/status\/1818827986059039177?ref_src=twsrc%5Etfw\">August 1, 2024<\/a><\/p><\/blockquote>\n<blockquote class=\"twitter-tweet\">\n<p>oh to be an italian gymnast with an olympic medal posing with my parmesan cheese wheels <a href=\"https:\/\/t.co\/oEY89Vjoaj\">https:\/\/t.co\/oEY89Vjoaj<\/a><\/p>\n<p>\u2014 swiftie wins (@swifferwins) <a href=\"https:\/\/twitter.com\/swifferwins\/status\/1818712608448360707?ref_src=twsrc%5Etfw\">July 31, 2024<\/a><\/p><\/blockquote>\n<p>Villa isn&#8217;t the only athlete that the cheese brand has worked with.<\/p>\n<p><b>Related: <a href=\"https:\/\/www.entrepreneur.com\/business-news\/paris-olympics-athletes-food-a-disaster-teams-hire-chefs\/477725\" target=\"_self\" rel=\"noopener\">Paris Olympics Athletes: Food a &#8216;Disaster,&#8217; Teams Hire Chefs<\/a><\/b><\/p>\n<p>Parmigiano-Reggiano has also had sponsorship deals with NBA player Nico Mannion, tennis player Jannik Sinner, and Paralympic swimmer Giulia Ghiretti, according to the marketing agency <a href=\"https:\/\/impresaesport.it\/en\/giorgia-villa-new-ambassador-of-parmigiano-reggiano\/\">Impresa e Sport<\/a>.<\/p>\n<p>Villa helped clinch the Silver medal for Italy in the team finals this week, helping bring it home with a score of a 13.766 on the uneven bars. It&#8217;s the team&#8217;s first medal at the Olympic Games in 96 years.<\/p>\n<\/p><\/div>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><br \/>\n<br \/><br \/>\n<br \/><a href=\"https:\/\/www.entrepreneur.com\/business-news\/italian-olympian-giorgia-villa-cheese-sponsorship-goes-viral\/477924\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>There&#8217;s nothing cheesy about getting a sponsorship! Italian Olympic gymnast Giorgia Villa is going viral after photos resurfaced of her holding wheels and wedges of parmesan cheese. The 21-year-old was sponsored by Parmigiano-Reggiano from 2021 to 2022. Related: How Much Do Olympic Athletes Earn When They Medal in Paris? Photos show Villa performing gymnastic moves [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":12679,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"fifu_image_url":"https:\/\/assets.entrepreneur.com\/content\/3x2\/2000\/1722537595-ScreenShot2024-08-01at23927PM.png?format=pjeg&auto=webp","fifu_image_alt":"","footnotes":""},"categories":[9],"tags":[],"class_list":["post-12678","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/posts\/12678","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/comments?post=12678"}],"version-history":[{"count":1,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/posts\/12678\/revisions"}],"predecessor-version":[{"id":12680,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/posts\/12678\/revisions\/12680"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/media\/12679"}],"wp:attachment":[{"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/media?parent=12678"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/categories?post=12678"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/tags?post=12678"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}