{"id":14970,"date":"2025-02-07T08:38:01","date_gmt":"2025-02-07T08:38:01","guid":{"rendered":"https:\/\/imsfund.com\/?p=14970"},"modified":"2025-02-07T08:38:01","modified_gmt":"2025-02-07T08:38:01","slug":"google-edits-super-bowl-ad-after-ai-fact-error","status":"publish","type":"post","link":"https:\/\/imsfund.com\/index.php\/2025\/02\/07\/google-edits-super-bowl-ad-after-ai-fact-error\/","title":{"rendered":"Google Edits Super Bowl Ad After AI Fact Error"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>When the Super Bowl airs on Sunday, February 9 at 6:30 p.m., <a href=\"https:\/\/www.youtube.com\/watch?v=I18TD4GON8g&amp;t=24s\" rel=\"follow\" target=\"_self\">one ad<\/a> from <a href=\"https:\/\/www.entrepreneur.com\/business-news\/google-asks-platforms-and-devices-team-to-voluntarily-resign\/486432\" rel=\"follow\" target=\"_self\">Google<\/a> will run with some last-minute alterations.<\/p>\n<p>Last week, an <a href=\"https:\/\/x.com\/natejhake\/status\/1885137070936478011\" rel=\"follow\" target=\"_self\">X user<\/a> posted that one of Google&#8217;s new Super Bowl ads about a Wisconsin cheese market owner was &#8220;AI slop&#8221; and is &#8220;unequivocally false.&#8221; In <a href=\"https:\/\/www.cnn.com\/2025\/02\/06\/business\/google-ai-generated-super-bowl-cheese-ad\/index.html\" rel=\"follow\" target=\"_self\">the commercial<\/a>, the company&#8217;s Gemini AI tool writes a product description that says, &#8220;Gouda accounts for 50 to 60 percent of the world&#8217;s cheese consumption.&#8221; The post has screenshots of the alleged error.<\/p>\n<p><b>Related:<\/b> <a href=\"https:\/\/www.entrepreneur.com\/business-news\/how-to-win-10000-during-the-super-bowl-fetch-app\/486157\" rel=\"follow\" target=\"_self\">A Company Is Giving Away $10,000 Every Second During the Final 2 Minutes of the Super Bowl<\/a><\/p>\n<p>&#8220;Cheddar &amp; mozzarella would like a word,&#8221; the post continues.<\/p>\n<p>Google&#8217;s President of Cloud Applications, Jerry Dischler, replied to the post, saying that the copy is &#8220;not a hallucination&#8221; and the stat was found in multiple places across the web. Still, as anyone who is Very Online would know, that doesn&#8217;t mean the information is correct.<\/p>\n<blockquote class=\"twitter-tweet\">\n<p lang=\"en\" dir=\"ltr\">Hey Nate &#8211; not a hallucination, Gemini is grounded in the Web &#8211; and users can always check the results and references. In this case, multiple sites across the web include the 50-60% stat. Gouda news: many love this cheese! Bada news: not everyone thinks it&#8217;s as grate. ?<\/p>\n<p>\u2014 Jerry Dischler (@jdischler) <a href=\"https:\/\/twitter.com\/jdischler\/status\/1885806962605957555?ref_src=twsrc%5Etfw\">February 1, 2025<\/a><\/p><\/blockquote>\n<p>Google confirmed that the company collaborated with the cheesemonger featured and remade the ad to remove the stat.<\/p>\n<p>&#8220;Following his suggestion to have Gemini rewrite the product description without the stat, we updated the user interface to reflect what the business would do,&#8221; <a href=\"https:\/\/www.bbc.com\/news\/articles\/cx2j15r1g09o\" rel=\"follow\" target=\"_self\">Google told the BBC<\/a>, in a statement.<\/p>\n<p>The BBC notes that, for some reason, accurate data on cheese popularity is tough to source, though <a href=\"https:\/\/www.bbc.co.uk\/programmes\/b09jby2p#:~:text=Dan%20Saladino%20reports%20on%20the,and%20presented%20by%20Dan%20Saladino.\" rel=\"follow\" target=\"_self\">cheddar<\/a> and <a href=\"https:\/\/www.fortunebusinessinsights.com\/cheese-market-104293\" rel=\"follow\" target=\"_self\">mozzarella<\/a> are considered to be the most popular in the world.<\/p>\n<p>Here&#8217;s the new ad, set to run on Sunday, while the Kansas City Chiefs take on the Philadelphia Eagles.<\/p>\n<div class=\"ast-oembed-container \" style=\"height: 100%;\"><iframe loading=\"lazy\" title=\"Wisconsin - Wisconsin Cheese Mart: Gemini in Google Docs\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/I18TD4GON8g?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<p><b>Related:<\/b> <a href=\"https:\/\/www.entrepreneur.com\/growing-a-business\/why-super-bowl-commercials-are-the-ultimate-marketing-play\/469312\" rel=\"follow\" target=\"_self\">Why Super Bowl Commercials Are the Ultimate Marketing Play<\/a><\/p>\n<\/p><\/div>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><br \/>\n<br \/><br \/>\n<br \/><a href=\"https:\/\/www.entrepreneur.com\/business-news\/google-edits-super-bowl-ad-after-ai-fact-error\/486724\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>When the Super Bowl airs on Sunday, February 9 at 6:30 p.m., one ad from Google will run with some last-minute alterations. Last week, an X user posted that one of Google&#8217;s new Super Bowl ads about a Wisconsin cheese market owner was &#8220;AI slop&#8221; and is &#8220;unequivocally false.&#8221; In the commercial, the company&#8217;s Gemini [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":14971,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"fifu_image_url":"https:\/\/assets.entrepreneur.com\/content\/3x2\/2000\/1738877869-Google-Gemini-2197413858.jpg?format=pjeg&auto=webp","fifu_image_alt":"","footnotes":""},"categories":[9],"tags":[],"class_list":["post-14970","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/posts\/14970","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/comments?post=14970"}],"version-history":[{"count":1,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/posts\/14970\/revisions"}],"predecessor-version":[{"id":14972,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/posts\/14970\/revisions\/14972"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/media\/14971"}],"wp:attachment":[{"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/media?parent=14970"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/categories?post=14970"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/tags?post=14970"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}