{"id":15300,"date":"2025-03-06T22:55:04","date_gmt":"2025-03-06T22:55:04","guid":{"rendered":"https:\/\/imsfund.com\/?p=15300"},"modified":"2025-03-06T22:55:04","modified_gmt":"2025-03-06T22:55:04","slug":"dont-work-at-anduril-recruitment-campaign-goes-viral","status":"publish","type":"post","link":"https:\/\/imsfund.com\/index.php\/2025\/03\/06\/dont-work-at-anduril-recruitment-campaign-goes-viral\/","title":{"rendered":"&#8216;Don&#8217;t Work at Anduril&#8217; Recruitment Campaign Goes Viral"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>Last month, <a href=\"https:\/\/news.microsoft.com\/2025\/02\/11\/anduril-and-microsoft-partner-to-advance-integrated-visual-augmentation-system-ivas-program-for-the-u-s-army\/\" rel=\"follow\" target=\"_self\">it was announced<\/a> that defense technology startup Anduril Industries will take over <a href=\"https:\/\/www.cnbc.com\/2025\/02\/11\/anduril-to-take-over-microsofts-22-billion-us-army-headset-program.html\" rel=\"follow\" target=\"_self\">Microsoft&#8217;s $22 billion<\/a> contract to make high-tech goggles for the U.S. Army. The company has also recently revealed <a href=\"https:\/\/www.anduril.com\/article\/anduril-industries-awarded-air-defense-production-contract-with-department-of-defense\/\" rel=\"follow\" target=\"_self\">other defense contracts<\/a> in the <a href=\"https:\/\/www.anduril.com\/article\/anduril-industries-awarded-usd200-million-contract-to-develop-counter-unmanned-aerial-system\/\" rel=\"follow\" target=\"_self\">$200 million range<\/a> each.<\/p>\n<p>Now, it needs employees to make it all happen.<\/p>\n<p>Anduril, which was founded by <a href=\"https:\/\/www.businessinsider.com\/palmer-luckey-entire-career-army-contract-22-billion-anduril-goggles-2025-2\" rel=\"follow\" target=\"_self\">Palmer Luckey<\/a> (who created the <a href=\"https:\/\/www.businessinsider.com\/who-is-palmer-luckey\" rel=\"follow\" target=\"_self\">Oculus VR and sold it<\/a> for $2 billion to Facebook in 2014), has been targeting cities with large populations of young tech talent, like Boston, Atlanta, and Seattle, for its unconventional recruitment campaign.<\/p>\n<blockquote class=\"twitter-tweet\">\n<p>Spotted in Boston <a href=\"https:\/\/twitter.com\/anduriltech?ref_src=twsrc%5Etfw\" rel=\"follow\" target=\"_self\">@anduriltech<\/a> <a href=\"https:\/\/t.co\/RDxELv5Pho\" rel=\"follow\" target=\"_self\">pic.twitter.com\/RDxELv5Pho<\/a><\/p>\n<p>\u2014 Ari Wagen (@AriWagen) <a href=\"https:\/\/twitter.com\/AriWagen\/status\/1894025967728746687?ref_src=twsrc%5Etfw\" rel=\"follow\" target=\"_self\">February 24, 2025<\/a><\/p><\/blockquote>\n<p>The <a href=\"https:\/\/x.com\/anduriltech\/status\/1892671633875206277\" rel=\"follow\" target=\"_self\">campaign says<\/a> &#8220;Work at Anduril.com&#8221; with a &#8220;Don&#8217;t&#8221; placed over the top in a spray-painted, street-art-like font. The ads use various mediums around the cities, especially in key public transportation hubs. In Boston, for example, the ads look like graffiti on the T (Boston&#8217;s subway system).<\/p>\n<p><a href=\"https:\/\/www.defenceconnect.com.au\/industry\/15555-dont-work-at-anduril-kooky-recruitment-campaign-looks-like-a-hack-but-it-isnt\" rel=\"follow\" target=\"_self\">Australian site Defence Connect<\/a> called the campaign &#8220;kooky&#8221; and wrote that its staff initially thought Anduril <a href=\"https:\/\/x.com\/anduriltech\/status\/1892084494854914367\" rel=\"follow\" target=\"_self\">had been hacked<\/a>. Last year, Anduril Australia announced it was building a manufacturing facility in the country, the outlet noted.<\/p>\n<p>In response to the ads and their viral appeal, Anduril&#8217;s Vice President of Marketing Jeff Miller <a href=\"https:\/\/www.bostonglobe.com\/2025\/03\/04\/business\/anduril-recruiting-ads-dont-work-here\/\" rel=\"follow\" target=\"_self\">told the Boston Globe<\/a>: &#8220;Anduril is not for everyone. That&#8217;s the point.&#8221;<\/p>\n<p><iframe loading=\"lazy\" allowfullscreen=\"\" frameborder=\"0\" height=\"834\" src=\"https:\/\/www.linkedin.com\/embed\/feed\/update\/urn:li:share:7302812780036800512\" title=\"Embedded post\" width=\"504\"><\/iframe><\/p>\n<p>The stunt has worked, at least on the mega job site, LinkedIn, where it has <a href=\"https:\/\/www.linkedin.com\/posts\/mikemanazir_dont-work-at-anduril-activity-7298024140865785857-2nr4\/\" rel=\"follow\" target=\"_self\">been posted<\/a> about <a href=\"https:\/\/www.linkedin.com\/posts\/karinehsu_anduril-industriess-recent-marketing-campaign-activity-7301980319975387138-VewJ\/\" rel=\"follow\" target=\"_self\">several times.<\/a><\/p>\n<p>Anduril currently has <a href=\"https:\/\/www.anduril.com\/open-roles\/?location=&amp;department=&amp;search=&amp;gh_src=\" rel=\"follow\" target=\"_self\">711 open positions<\/a> on its website.<\/p>\n<p><b>Related:<\/b> <a href=\"https:\/\/www.entrepreneur.com\/business-news\/elon-musks-xai-is-planning-to-hire-thousands-of-ai-tutors\/487002\" rel=\"follow\" target=\"_self\">Elon Musk&#8217;s xAI Is Reportedly Set to Hire Thousands of &#8216;AI Tutors&#8217; With Pay Up to $65 an Hour<\/a><\/p>\n<\/p><\/div>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><br \/>\n<br \/><br \/>\n<br \/><a href=\"https:\/\/www.entrepreneur.com\/business-news\/dont-work-at-anduril-recruitment-campaign-goes-viral\/487992\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last month, it was announced that defense technology startup Anduril Industries will take over Microsoft&#8217;s $22 billion contract to make high-tech goggles for the U.S. Army. The company has also recently revealed other defense contracts in the $200 million range each. Now, it needs employees to make it all happen. Anduril, which was founded by [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":15301,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"fifu_image_url":"https:\/\/assets.entrepreneur.com\/content\/3x2\/2000\/1741293783-Palmer-Luckey-2152504211.jpg?format=pjeg&auto=webp","fifu_image_alt":"","footnotes":""},"categories":[9],"tags":[],"class_list":["post-15300","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/posts\/15300","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/comments?post=15300"}],"version-history":[{"count":1,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/posts\/15300\/revisions"}],"predecessor-version":[{"id":15302,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/posts\/15300\/revisions\/15302"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/media\/15301"}],"wp:attachment":[{"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/media?parent=15300"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/categories?post=15300"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/imsfund.com\/index.php\/wp-json\/wp\/v2\/tags?post=15300"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}