{"id":19724,"date":"2026-05-19T00:07:00","date_gmt":"2026-05-19T00:07:00","guid":{"rendered":"https:\/\/imsfund.com\/?p=19724"},"modified":"2026-05-19T00:07:00","modified_gmt":"2026-05-19T00:07:00","slug":"this-business-strategy-made-no-sense-on-paper-but-drove-most-of-our-customer-loyalty","status":"publish","type":"post","link":"https:\/\/imsfund.com\/index.php\/2026\/05\/19\/this-business-strategy-made-no-sense-on-paper-but-drove-most-of-our-customer-loyalty\/","title":{"rendered":"This Business Strategy Made No Sense On Paper \u2014 But Drove Most of Our Customer Loyalty"},"content":{"rendered":"<p> <br \/>\n<br \/>What started as handwritten notes in our earliest orders became a lasting lesson in why the most \u201cinefficient\u201d moments are often the ones customers remember \u2014 and the ones that build lasting loyalty.<br \/>\n<br \/><br \/>\n<br \/><a href=\"https:\/\/www.entrepreneur.com\/building-a-business\/this-business-strategy-made-no-sense-on-paper-but-drove-most-of-our-customer-loyalty\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What started as handwritten notes in our earliest orders became a lasting lesson in why the most \u201cinefficient\u201d moments are often the ones customers remember \u2014 and the ones that build lasting loyalty. 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