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Disney reported its Q3 2024 earnings on Tuesday, and though the company saw wins in its streaming division, its namesake theme park experiences didn’t have the same results.

The company reported an operating income decrease in Q3 of 3.3% to $2.22 billion in its Experiences segments, which includes its theme parks both domestically and overseas.

Related: Disney World and Disneyland Are Hiking Ticket Prices. Here’s How Much and When It Goes Into Effect.

Operating income for the Parks division in the U.S., specifically, was down 6% though operating income for International Parks was up 2% and overall revenue for Experiences was up 2%.

“We expect to see a flattish revenue number in Q4 coming out of the parks,” said Disney Chief Financial Officer Hugh Johnston on a call with investors. “It’s really just a few quarters. I don’t think I would refer to it as protracted, but just a couple of quarters of likely similar results.”

Disney blamed inflation and higher costs inside the parks, though Johnston noted that consumers are still “reluctant to cancel vacations” and that there might not be a reason to sound the alarm just yet.

“We saw a slight moderation in demand, I certainly wouldn’t call it a significant change,” Johnston said. “I would just call this a bit of a slowdown that’s being more than offset by the entertainment business.”

In October 2023, Disney raised prices for single and multi-day tickets at Disneyland in California and Walt Disney World in Florida.

Single-day ticket prices increased by nearly 9% at Disneyland, while Disney World annual passes increased by 10% per tier.

“We are constantly adding new, innovative attractions and entertainment to our parks and, with our broad array of pricing options, the value of a theme park visit is reflected in the unique experiences that only Disney can offer,” a Disney spokesperson said in a statement at the time, per CNBC.

Related: Report: Food Prices At Disney Have Increased 60% in 10 Years

Overall, Disney’s operating income was up 19% to $4.225 billion in Q3, thanks to strong wins in the company’s Entertainment segment, which includes streaming and Disney+.

Also on Tuesday, Disney announced in a press release that it is raising prices on its streaming platforms (Disney+, Hulu, ESPN+) by around $1 to $2 more a month.

Disney was down over 4.4% in a 24-hour period on Wednesday afternoon.

Amazon Prime Video is more than a side benefit of a Prime membership — Amazon is building out the streaming service to stand on its own.

Jeff Bezos saw Prime Video “as an opportunity to build a media company,” not just as an offshoot of Prime, Prime Video head Mike Hopkins told Reuters on Wednesday.

Amazon has worked towards that vision for four years. Prime Video became the largest ad-supported streaming service in the U.S. in January after it started peppering movies and shows with ads by default for its 115 million U.S. subscribers. Prime Video comes with Amazon’s $14.99 per month Prime membership; as of January, opting for no ads costs $2.99 extra per month.

Related: Sales Could Top $14 Billion on Amazon Prime Day, Hitting an All-Time High — Here’s Why

Most subscribers chose not to pay more per month for ad-free viewing — only 15% opted to pay extra. The switch to ads had no impact on Amazon’s overall subscriber count, according to a Hub survey, and could bring in $1.3 billion in ad revenue this year and $2.3 billion next year, according to Wall Street research firm MoffettNathanson.

“Virtually overnight, Amazon Prime Video dramatically transformed the video advertising ecosystem,” said Mark Loughney, a Hub senior consultant. ^{Jeff Bezos. (Photo by Emma McIntyre/Getty Images)}

Amazon framed the shift to ads as a way to keep investing in Prime Video. Amazon MGM Studios had its biggest year in 2023 with 68 Emmy nominations for original content like “The Marvelous Mrs. Maisel.”

Nielsen’s June TV and streaming report found that though Prime Video was not as popular as Netflix and YouTube, it came out ahead of Hulu, Disney+, and Peacock. The Prime Video original series The Boys drew 4 billion viewing minutes in June.

Related: Prime Day Is Reportedly a ‘Major’ Source of Injury for Amazon Warehouse Workers

Every generation has characteristics that set it apart. Gen Z, the first generation to have grown up online, has a vastly different approach to work than millennials, Gen X and baby boomers.

Having entered the workforce amid the turmoil of Covid-19, Gen Z has found itself in an employment landscape beset by instability and gig work instead of salaried jobs with benefits. Luckily, the Zoomers are using this time of upheaval to their advantage. Rather than settling for unsatisfying, precarious careers, Gen Z is exploring the perks of entrepreneurship — according to one study, a whopping 93% have taken at least a step toward dipping their toes in business ownership.

In previous decades, entrepreneurship was seen as a risky alternative to a more traditional career path, one embarked upon after a four-year degree and maintained until retirement. But as a comfortable middle-class life becomes increasingly elusive by the standard means, entrepreneurship is now seen as a viable alternative to working for someone else.

Of course, entrepreneurship isn’t just for Gen Z. Anyone who wants to can embrace the many benefits of startup life.

Related: You’re Not Crazy: Trading Your Six-Figure Job for Entrepreneurial Freedom Is the Right Move

Why now is a great time to be an entrepreneur

The word “entrepreneur” dates back to the 18th century, but the concept has existed since one caveman sold a handaxe to another. But only in the last 15 years or so has entrepreneurship evolved into what it is today.

That’s because the internet has significantly lowered the barriers for anyone looking to launch their own business, from essentially anywhere in the world. In the past, the West Coast of the U.S. — especially Silicon Valley — has been a hub for startups, thanks to factors like the region’s preponderance of research universities and significant government investment, among other enticements. The San Francisco Bay Area has long had a pioneering spirit, ever since it attracted the so-called forty-niners hoping to strike it rich during the Gold Rush of the mid-1800s. That spirit eventually gave way to pioneers of a different sort, interested less in mining gold than hacking creative solutions to problems using technology.

But now, it’s no longer necessary to pull up stakes and move to Mountain View to launch your startup dream. Bootstrappers in particular, who don’t seek outside investment, have no need to schmooze their way into funding at Google networking events. Digital nomads now roam freely around the globe, working on their businesses everywhere from Manhattan to Mexico to Malta. Becoming an entrepreneur is easier than ever — all you need is a strong internet connection.

Related: The Best Time to Start Your Dream Business Is Now. Here’s Why You Shouldn’t Worry About Timing.

The perks (and pains) of being your own boss

There are many reasons one might want to become an entrepreneur. Maybe you’ve identified a need for a product that doesn’t exist and want to address a pain point. Maybe you see the opportunity to make the world a better place. Or maybe it’s the lifestyle that appeals to you: Being your own boss, making your own schedule and answering to no one.

These are all legitimate reasons to start a business, and there are plenty of others, too. But before you get caught up in the daydream of tapping out emails poolside in Bali, remember: Launching a startup is work — a lot of work. A 40-hour workweek will be a rare luxury, especially at first. Answering to no one means there’s also no one to turn to when things get tough, and if you fail, well, it’s hard to find anyone to blame but yourself. In a Reddit post discussing the pros and cons of working for yourself, one user summed it up succinctly — “Pro: Freedom to manage yourself as you please; Con: Freedom to manage yourself as you please.”

Research suggests that some personality types fare better at this than others. A study from Myers-Briggs, of the well-known Myers-Briggs Type Indicator (MBTI), found that Intuition (N) and Perceiving (P) personality types tend to have a more entrepreneurial nature than the Sensing and Judging types. As the study notes, “The entrepreneurs in the group showed a significantly higher orientation for creativity, risk-taking, impulsivity and especially autonomy than did non-entrepreneurs,” adding that, “people with a preference for extraversion, intuition, thinking and perceiving tended to show greater levels of entrepreneurial orientation.”

This isn’t to say that only certain personality types are suited to entrepreneurship — the study clarifies that people across the MBTI spectrum can — and do — become entrepreneurs. But it is worth taking a hard look at your own strengths and weaknesses to determine whether it’s ultimately the right move for you.

Related: Are You Ready For Entrepreneurship? Here’s How to Break Free of the Corporate Grind to Pursue Your Passion

You make your own luck

I started my company, Jotform, as a side project I did it on nights and weekends on top of my full-time job. As a bootstrapped founder, I knew there was no major cash infusion coming to save me. That meant I had to make tough choices and sacrifices, like moving back to my native Turkey from New York City to keep down costs.

It was on me to sink or swim, and I’m grateful that my hard work and the decisions I made at the time allowed me to grow my company to the size it is today. While there were certainly people who mentored me and helped me along the way, it’s incredibly satisfying to know that the success of Jotform is the product of my own hard work.

Almost everyone wants the freedom to create their own destiny. In the past, most people have settled for less. But I believe there’s never been a better time to be an entrepreneur. Gen Z may have some inscrutable slang, but they’re not afraid to break out of the corporate mold and create their luck. For them, and anyone else who chooses that path, the sky is the limit.

Owning a website domain can be lucrative if the stars align just right.

Just ask trademark lawyer Jeremy Green Eche, who is currently in the position to make tens of thousands after purchasing HarrisWalz.com in 2020 when Kamala Harris was seeking the Democratic nomination for President.

Related: Jamie Dimon’s Policy Advice for Donald Trump, Kamala Harris

“I just tried to grab her name and all the heartland governors I could think of,” Eche told the Associated Press. “The Harris campaign has hundreds of millions of dollars, so if they don’t buy their own domain, that is kind of on them.”

Harris formally announced Minnesota Governor Tim Walz as her running mate on Tuesday.

Eche said that he’s willing to sell the domain and other Harris-related websites he owns for $15,000, should Harris’ camp be interested. And based on Eche’s prior experience, it might be worth it.

In 2011, Eche purchased ClintonKaine.com, five years before Hillary Clinton and Tim Kaine decided to run together in the 2016 election. After Clinton’s team refused to pay for the domain, Eche sold it for $15,000 to what he first thought was a digital marketing company but now thinks was Donald Trump’s campaign, which used it to peddle negative news about Clinton.

“Hopefully (Harris’) people are a little more savvy than Clinton’s people were,” Eche told AP.

Related: Mark Cuban Has Been Advising Kamala Harris on Crypto

OpenAI’s founding team started with 11 people, including Elon Musk. Now Musk is suing the company for allegedly going against its founding mission and several of OpenAI’s cofounders are stepping away from their roles.

Late Monday, OpenAI cofounder John Schulman announced on X that he would be leaving to join rival AI firm Anthropic. He specified that his decision was personal, and not based on lack of support for AI safety research.

“My decision is a personal one,” he wrote, adding later that he will “still be rooting” for the OpenAI team, “even while working elsewhere.”

Related: AI Is Standing Between You and Your Next Job — Here’s How to Get Your Application Into Human Hands.

Schulman’s departure overlaps with another OpenAI cofounder stepping back from the company. On Monday, OpenAI president Greg Brockman stated that he would be taking an extended sabbatical for the rest of the year.

I’m taking a sabbatical through end of year. First time to relax since co-founding OpenAI 9 years ago. The mission is far from complete; we still have a safe AGI to build.

— Greg Brockman (@gdb) August 6, 2024

Brockman, CEO Sam Altman, and Wojciech Zaremba, a research and language team leader, are the only members of OpenAI’s 2015 founding team who remain at the company.

The rest, including former OpenAI chief scientist Ilya Sutskever, have left, with Sutskever founding his own Safe Superintelligence venture in June.

Related: OpenAI Resignations: How Do We Prevent AI From Going Rogue?

Peter Deng, OpenAI’s vice president of consumer product, also left OpenAI on Monday per The Information, though he wasn’t on the founding team.

OpenAI has faced controversy recently, with Jan Leike, its former safety leader who departed for Anthropic in May, accusing the company of prioritizing “shiny products” over safety. In the same month, Scarlett Johansson hired legal counsel after finding that ChatGPT’s voice sounded “eerily similar” to hers.

The drama is heating up between CrowdStrike and Delta Airlines amid a potential lawsuit against the technology company after July’s mass outage that allegedly led to the cancelation of thousands of Delta flights.

On Sunday, CrowdStrike’s lawyer Michael Carlinsky reportedly wrote to Delta Airlines’ lawyer David Boies that Delta’s threats of a lawsuit “contributed to a misleading narrative that CrowdStrike is responsible for Delta’s IT decisions and response to the outage.”

The letter alleged that CrowdStrike CEO George Kurtz reached out to Delta CEO Ed Bastian amid the disaster to “offer onsite assistance, but received no response,” per CNBC.

Related: Read the Memo from CrowdStrike Explaining Massive IT Outage

Carlinsky also said that should Delta go forward with the lawsuit, the airline would have to “explain to the public, its shareholders, and ultimately a jury why CrowdStrike took responsibility for its actions—swiftly, transparently, and constructively—while Delta did not.”

Last week, Bastian spoke to “Squawk Box” and said that the airline had “no choice” but to seek damages following the incident.

“We have to protect our shareholders,” Bastian said on the show. “We have to protect our customers, our employees, for the damage, not just to the cost of it, but to the brand, the reputational damage.”

The CrowdStrike update caused widespread outages on Microsoft-run devices and internal issues at Delta, affecting one of the airline’s top crew-tracking tools.

Delta reportedly lost between $350 million and $500 million during the outages and canceled roughly 7,000 flights.

Related: Delta Hires Famous Attorney, Seeks CrowdStrike Compensation

Delta has not disclosed how much it would seek in compensation from CrowdStrike, and the lawsuit has not yet officially been filed. Still, Bastian told employees via an internal memo last Friday that the airline was “planning to pursue legal claims” against the tech company.

Delta Airlines was down over 15.5% year-over-year as of Tuesday afternoon.

The service industry today is experiencing significant changes driven by technology and evolving customer expectations. Businesses are prioritizing customer experience and adopting real-time, automated services to meet rising demands for seamless, omnichannel support.

According to Zendesk, 63% of companies are now placing greater emphasis on improving the customer experience. Predictive maintenance and advanced technologies like AI and VR are enhancing service delivery, while sustainability and social responsibility are becoming crucial for consumer engagement. Along with all these changes, companies face challenges in hiring and retaining skilled workers amid economic pressures such as inflation and supply chain disruptions.

Growing a workforce in a specialized field, like pool services, presents significant challenges. The unique nature of the service industry demands employees with specific technical skills and a customer-focused attitude. At GL Pools, we’ve faced these hurdles head-on and found that the keys to overcoming them lie in four areas: effective recruitment, comprehensive training, strong employee retention and cultivating a supportive company culture.

Related: 7 Steps to Building a High-Performing Team

Filtering out the bad applicants

Recruiting talent in the pool service industry is no easy task. We found the biggest challenge is finding individuals who not only possess the technical skills but also the reliability and customer-focused attitude necessary for the job. To address this, we implement a rigorous screening process to ensure that candidates meet our high standards. We also created a training program to help our new hires learn the business.

Retaining skilled employees is essential for maintaining high service standards and ensuring business growth. Many of our best technicians have been with us for years, thanks to our supportive company culture and clear career advancement opportunities. We provide regular performance evaluations and celebrate employee achievements, which helps to keep our team motivated and invested in their roles.

Creating a motivating company culture is vital in a niche service industry. We achieve this through structured training, team-building activities and regular opportunities for career advancement. We believe that a supportive culture is key to employee satisfaction and performance, and we make it a priority to regularly acknowledge and reward employee achievements.

Based on my experiences, here are five effective ways entrepreneurs with businesses in niche services can better scale their workforce:

1. Invest in continuous training

Develop a training program that covers technical skills and customer service. Be sure new hires understand the company’s values and expectations. Remember to regularly update the training program to incorporate new techniques and technologies. Comprehensive training programs are essential for equipping employees with the necessary skills and knowledge.

At GL Pools, we created GL University, a two-month intensive training program that offers tailored, ongoing development focused on technicians’ strengths and passions. Effective training is crucial for ensuring employees are well-prepared to excel in their roles. Our GL University program covers all aspects of pool maintenance, from diagnosing issues to implementing solutions. This program provides new hires with the technical skills they need and emphasizes the importance of customer service and reliability. This investment also enhances service quality and boosts employee confidence and competence.

Related: Invest in Your Team or Fall Behind – 3 Ways to Upskill Your Team with Continuous Training

2. Create clear career paths

Providing clear career advancement opportunities helps retain skilled employees and motivates them to perform well. Regular performance evaluations and clear paths for growth within the company are essential. For example, technicians at GL Pools can advance through various levels based on their skills and experience, which encourages them to stay with the company and grow professionally.

Clear career paths provide employees with goals to strive for and a sense of direction. This motivation leads to higher retention rates and a more skilled workforce. Develop a clear framework for career advancement, including the skills and experience required for each level. Above all, don’t forget to communicate these paths clearly to all employees.

One company that does this well is Deloitte. Employees have well-defined career paths that include opportunities for promotion, lateral moves and special projects. This structure helps employees see a future with the company and motivates them to work towards their career goals.

3. Establish a supportive culture

Fostering a company culture that values and supports employees is paramount for ensuring they feel motivated and appreciated. This includes creating a positive work environment, recognizing and celebrating achievements, and providing support for both professional and personal development.

A supportive culture leads to higher employee satisfaction, increased loyalty and better overall performance. A study by the American Psychological Association found that 93% of employees who feel valued are motivated to do their best work, highlighting the importance of effective training and recognition programs.

Start by creating a positive work environment through team-building activities and open communication. Recognize and celebrate employee achievements regularly. Provide opportunities for professional and personal development.

Related: 9 Simple Techniques Any Leader Can Use to Show Employees Appreciation

4. Make sure values are aligned

Recruiting individuals who align with the company’s values and mission ensures a cohesive and dedicated team. During the hiring process, we prioritize candidates who not only have the necessary skills but also share our commitment to excellence and customer satisfaction. This alignment ensures that everyone is working towards the same goals and enhances team cohesion. This cohesion leads to a more productive and harmonious work environment.

To make sure you find new hires with aligned values, clearly communicate the company’s values and mission during the recruitment process. Look for candidates who demonstrate a passion for those values, by incorporating values-based questions into interviews to assess alignment.

One company that does this well is Patagonia. The outdoor clothing company recruits employees who are passionate about environmental activism, aligning with its mission to protect the planet. This alignment has created a dedicated and passionate workforce with some of the lowest turnover in the world.

Growing a team in a niche service industry, like pool maintenance, is a tall order. But by implementing these strategies, entrepreneurs can build a strong, knowledgeable team that drives business growth and maintains high service standards.

A woman returned a $499.99 queen mattress to Costco five years after buying it, without a receipt — and Costco accepted the mattress under its generous return policy.

In a TikTok liked almost 20,000 times, @purrfectreads showed how she and her partner wheeled their five-year-old mattress to Costco’s return center and received $414.95 back in a Costco gift card. Even though they didn’t have a receipt, Costco looked up the purchase on their account and found it in their account history.

Related: A Woman Is Going Viral for Returning Her Couch to Costco 2 Years After Buying It: ‘We Just Don’t Like the Color Anymore.’

The couple said that the mattress was uncomfortable and sunk too much as their reasons for bringing it back.

“I was so nervous,” @purrfectreads wrote.

@purrfectreads Desperate times comes for desperate measures ? we decided to try the theory on can you return stuff thats been more than couple years at costco and without a receipt and well it work ? #costcotiktok #costcoreturn#costco #kingbed #noshame #savingmoney ♬ HOOLIGANG – Joey Valence & Brae

The couple used the refund to buy a new king mattress. They ended up paying $300 for a king bed on top of the gift cards.

This TikToker isn’t the first to return a product to Costco years after buying it, and also not the first to go viral.

In January, Costco member Jackie Nguyen shared with over two million viewers that she returned a couch she had owned for two and a half years to Costco — without a receipt. She got a full refund for the couch.

Related: Costco Increases Membership Fees Days After Announcing Hourly Employees Are Getting a Raise

Costco’s return policy states that the company “will refund your purchase price” with a few exceptions on products like electronics, diamonds, gold bars, and gift cards.

That’s not to say that Costco doesn’t have consequences for years-old returns. Members who abuse the return policy could see their membership revoked.

Costco did not immediately respond to Entrepreneur‘s request for comment.

When my company launched a community feature for our customers a couple of years ago, we made some incorrect assumptions in our messaging that derailed the campaign’s success. But when our creativity didn’t land, instead of learning from our mistakes, we made an even bigger error: we abandoned our efforts altogether. The truth? We were perfectionists struggling to face a fairly public failure. But instead of iterating on our campaign to improve it, we let it fizzle out.

They say perfection is the enemy of progress, and I’ve seen this play out both in my own career and with many entrepreneurs. No matter how genius an offering is, the pressure of getting everything just right can often delay — or completely derail — a launch.

Perfectionism is a well-known enemy of productivity, the root cause of many psychological disorders and a common answer to the interview question, “What is your biggest weakness?” But while we recognize perfectionism as a barrier to progress (and I certainly have), why do so many creative and innovative people still fall into its trap?

Perfectionism might not be a new hindrance, but it is on the rise – and not just with entrepreneurs. A culture of competitive individualism, amplified by social media, pressures all of us to be flawless and can seriously undermine our ability to succeed in business. In fact, it almost certainly guarantees failure.

The reality is, we all need to be able to take risks — and fail — in order to improve our work. Embracing the value of imperfection is the only viable way to get there.

Perfectionism can be downright damaging

As a recovering perfectionist, I now understand that perfectionists are more than just uptight overachievers. They can obsess over meeting exceptionally high standards and unrealistic expectations. They can even be highly self-critical and fear criticism from others. And yet many go into their entrepreneurial journey by comparing themselves to those who have already hit it big, blind to any mistakes those role models made along the way.

Nearly every entrepreneurial success story is built on the back of countless failures – and many entrepreneurs are famous for it. But I’ve witnessed personally how striving for perfection from the outset doesn’t lead to a successful offering. In fact, the results can be the opposite: no launch at all. Perfectionism often holds would-be entrepreneurs and creators back from sharing their unique genius with the world and getting a finished product out in the market. However, there are ways to overcome it. And I should know: I’m still working on overcoming it myself.

Fail small, win big

After the communities launch failure (which, fortunately, was a small one in the grand scheme of things), I learned an invaluable lesson: the best way to handle failure is by examining it, embracing it and using it to improve, not by hiding from it and pretending it didn’t happen.

Nowadays, we approach our launches much differently – in phases that allow us to test the waters, get feedback from our customers, and iterate on our approach and messaging until it hits just right.

Making mistakes is par for the course in business, but learning from them and correcting the course is the only way to turn them into a net positive. Many of the most successful creators go a step further and share their failures publicly. Patreon’s CEO Jack Conte calls it normalizing the duds, and his approach is pure storytelling genius: a balance of humility and humor that makes his failures feel like an actual work of art.

Getting past perfectionism

As a recovering perfectionist, I know that embracing imperfectionism is easier said than done. We’re all operating within a hyper-competitive and often unforgiving business climate where every move (especially wrong moves made publicly) can be ruthlessly analyzed and criticized. We’ve all seen the chilling effects cancel culture has on individuals and businesses that have made irreparable mistakes.

Moving past perfectionism means intentionally taking calculated risks and baking blunders right into the development process. Here are a few strategies we use to make that process more palatable:

• Connect with a community of peers: Sharing imperfect work is easier when those around us are doing it too. Getting connected to a community of entrepreneurs in trial-and-error mode is the best way to see that you’re not alone. In fact, by becoming an entrepreneur, you’re part of a group of people in the business of overcoming failure. Whether you find that group through a coworking space or a software-related community, look to others who can accept critical feedback and allow it to inform progress.
• Adopt a coaching mindset: Reminding yourself that nobody’s perfect is helpful because even seasoned experts make mistakes. Redefining the way I perceive failure (and success) meant rebranding missteps as an opportunity to iterate. You can even rewire your brain to appreciate critical feedback for the gift it is.
• Look beyond the launch: Product, campaign or company launches often create an intensity that brings out your best work, but leaning into them too much can lead to a letdown – especially if the results don’t meet your expectations. I often tell my team not to put too much creative energy into something that will likely need to change once it’s in market. Even if it’s flawed, I know we’ll learn something as soon as it goes live that will enable us to improve it.

The truth is, we all have moments of uncertainty. But no matter how uncomfortable it feels to put your creative work out there for judgment, the reality is that people will judge it whether you think it’s perfect or not. Accept that fact, cut yourself some slack and don’t let the idea of perfection hold you back from sharing your unique genius. Done is better than perfect, after all.

Despite many companies issuing return-to-office mandates, the commercial real estate market in big cities like New York remains volatile.

Iconic office towers once valued in the hundreds of millions are taking a major hit. For example, a Midtown Manhattan office building just sold at a 97.5% discount after only receiving one offer, the New York Times reported.

Related: Amazon Is Reportedly Tracking ‘Coffee Badging’ Workers and Their Real In-Office Hours

A 23-story, 925,000-square-foot building, redesigned by the famed Gensler Architects team, sold for $8.5 million last week. The building last sold in 2006 for a whopping $332 million.

The office building, located at 135 West 50th Street, was built in 1963, and auctioned off by UBS on an auction website called Ten-X. It received just one bid.

“UBS’s perspective was, ‘We need to sell this quick, we’ve kind of made peace with this is gonna be a big loss. We need to sell it and we need to move on,” Ten-X president Steven Jacobs told The Real Deal in an interview.

Related: Barbara Corcoran Issues Warning on Commercial Real Estate Market

The building has seen a slew of companies call it home over the years, including Zales and Sports Illustrated, though it’s now 65% vacant due to the pandemic and companies downsizing on office space.

The building’s website boasts floors that range from 12,000 to 63,000 square feet with full-floor blocks that “could serve as a building within a building for the right tenant.”

However, the sale of the building does not include the land beneath it, as UBS sold that to Safehold in 2019 for $285 million.

The new owner of the building has not been revealed.

Related: Salesforce Is Cracking Down on In-Office Work